60 Minutes+ Emmersive Entertainment

Melt cofounders Morgan and Josh helped start Emmersive Entertainment, a company built around volumetric capture, 3D avatars, and Web3-era digital collectibles. The work became part of a highly publicized CBS News and 60 Minutes+ story on NFTs, the metaverse, and the next phase of digital media.

The 60 Minutes+ segment followed Flo Rida as Emmersive turned a performance of "Low" into an NFT, then brought correspondent Laurie Segall into the pipeline to create a 3D avatar of herself. Melt's role centered on running the volumetric capture team, building the avatar workflow, and creating production imagery for the episode.

This archive gathers the original production photography from the Emmersive shoot along with sourced CBS episode stills, preserving the behind-the-scenes environment where the capture stage, talent, press team, and avatar process came together.

Feature: CBS News / 60 Minutes+, published June 14, 2021. Scope: volumetric capture direction, 3D avatar creation, NFT imagery, production stills, and Web3 entertainment storytelling with Flo Rida and Emmersive Entertainment.

Feature60 Minutes+
CompanyEmmersive Entertainment
PartnerFlo Rida
RoleVolumetric capture and 3D avatars

Volumetric CaptureWeb3NFT3D AvatarsFlo Rida60 Minutes+

CBS News feature article CBS News video page CBS Mornings clip

CBS / 60 Minutes+ Source Images

Emmersive Production Photography