Live Visuals, Artist Visual Packages & Event Operation

VALORANT Premiere Party

Produced in partnership with Brownies & Lemonade, this activation transformed The Bellwether in Downtown Los Angeles into a large-scale electronic music event celebrating the VALORANT tournament.

MELT managed the live visual show, building custom animation systems for the LED walls and integrating the energy of a corporate activation with the intensity of esports broadcast culture.

The team produced four bespoke animation packs, with a unique set developed for each artist in the lineup. MELT also collaborated closely with JUELZ to create a custom time-code show for their performance.

ClientRed Rock Entertainment / Live Nation Corporate
VenueThe Bellwether, Downtown Los Angeles
LineupJUELZ, bbno$, GRABBITZ, BLANKE

valorantlive visualsartist visualstimecodeevent operation